The Austin BBQ & Live Music Throwdown combines two of Austin's greatest passions — world-class barbecue and live music — into a 2-day outdoor festival at Zilker Park. With 35,000 attendees, 50 BBQ teams, and 3 music stages, the Throwdown is the ultimate Austin experience and a natural platform for food, beverage, and lifestyle brands targeting the young, vibrant Austin market.
Total Reach
300K
audience members
Gender Split
Primary Age
Household Income
Mass Market
Lifestyle & Interests
From $5,000
3 sponsorship tiers available
Sponsorship Tiers
