X Games Aspen is the world's premier action sports event, held each January at Buttermilk Mountain with 100,000+ on-site attendees and a global ESPN broadcast reaching 30M+ viewers across 190 countries. Featuring skateboarding, snowboarding, skiing, and moto disciplines, X Games attracts the most authentic action sports audience on the planet — passionate, brand-loyal, and highly influential within their peer networks.
Total Reach
3.5M
audience members
Gender Split
Primary Age
Household Income
Premium
Lifestyle & Interests
From $35,000
3 sponsorship tiers available
Sponsorship Tiers
